SEPTEMBER 5-7, 2024



Shoreline at Surf Expo

Everything you need to enjoy the water – salt, fresh, in, on or near!

Where the land meets the water, you have the Shoreline. The waterman lifestyle combines boating, fishing, wake surfing, paddling and tubing along with passion for adventure and exploration on land through hiking, camping and climbing. Shoreline at Surf Expo is the hub for brands that specialize in inshore and offshore apparel and accessory products; sportswear, technical apparel and gear, footwear, outerwear and watersports hardgoods as well as games and accessories enthusiasts need to transition from a day on the water to stretching out on land. Shoreline is centrally located on Surf Expo’s show floor adjacent to the Surf and Boutique categories, offering crossover opportunities for buyers and sellers alike. From the beaches to the trails to the lakes, the adventure continues. 

Shoreline at Surf Expo is your source for lake-themed apparel, sunshirts, outdoor chairs, hammocks, tents, coolers, drinkware, hydration products, towels and beach blankets, backpacks, tote bags, yard games and more. Performance apparel for freshwater and saltwater anglers, including fishing apparel, polarized fishing sunglasses, outerwear, rainwear and much more. Strategically located on the show floor for a natural transition to complement the buying experience for both outfitter, watersports and sporting good retailers.

Surf Expo has the products you need to cater to customers with a passion for waterborne thrills or a passion for outdoor adventure and exploration by the shoreline. 

Are you a retailer with questions about Shoreline? Contact Steven “Fish” Fisher, Buyer Relations Director|Action Sports

Interested in exhibiting in Shoreline at Surf Expo? Contact Ryan Nettleton, Category Manager


Highlights from Shoreline

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