ABOUT THE SHOW
Surf Expo is the largest and longest-running
watersports and coastal life trade show in the world.
Community. Commerce. Connections.
UPCOMING SHOWS:
January 8-10, 2025
Wednesday & Thursday 9am-6pm
Friday 9am-4pm
September 4-6, 2025
Thursday & Friday 9am-6pm
Saturday 9am-4pm
Orange County Convention Center
9800 International Drive.
Orlando, Florida 32819
Produced in January and September at the Orange County Convention Center in Orlando, Florida. Surf Expo features thousands of apparel and hard good brands showcasing the latest innovations and must-have products in watersports and coastal lifestyle. Plus, a full lineup of events from fashion shows and learning labs to industry parties, networking events, awards ceremonies and more.
Surf Expo is a TRADE ONLY event for exhibiting manufacturers, industry-specific qualified retailers and media and is not open to the public.
No matter what the market category, Surf Expo is your one-stop marketplace for the latest products and hottest trends.
Surf
Skate
Paddle
Shoreline
Swim
Boutique
Resort
Coastal Gift
Footwear
Souvenir
Surf
It’s the category that launched Surf Expo, the surfing industry’s oldest and largest tradeshow. Featuring hard goods, wetsuits, boardshorts, accessories, sunglasses and sun protection products along with footwear and apparel from established industry favorites and up-and-coming brands. Explore the latest trends and innovations across the surf, skate and outdoor industries.
The Neighborhood at Surf Expo is a collection of like-minded brands rooted in surf, travel and adventure located within the surf section.
Skate
Skate at Surf Expo includes completes, long and shortboard decks, cruisers, trucks, wheels, protective gear and accessories along with apparel. Discover the latest trends and innovations in surfskate and explore the brands leading skate culture.
Paddle
Paddle sports, including SUP, Kayak and Canoe, is among the largest growing watersport category. On oceans, rivers and lakes for the vacationing tourist, the fitness and yoga enthusiast and adrenaline junkies as well. Featuring the newest trends and innovative designs in boards, paddles, fins and accessories.
Shoreline
Combining elements of boating, fishing, wake surfing, paddling and tubing along with passion for adventure and exploration on land through hiking, camping and climbing. Shoreline at Surf Expo is the hub for brands that specialize in inshore and offshore apparel and accessory products; sportswear, technical apparel and gear, footwear, outerwear and watersports hardgoods as well as games and accessories enthusiasts need to transition from a day on the water to stretching out on land. Centrally located adjacent to the Surf and Boutique categories, offering crossover opportunities for buyers and sellers alike.
Swim
The ultimate destination to discover the latest swimwear designs, styles and trends for women, men, and children. Discover a wide array to suit every taste and preference from leading brands and emerging designers to keep your inventory at the forefront of the latest swimwear fashion.
Boutique
Boutique at Surf Expo features brands with everything from chic sundresses to high-end apparel, footwear, accessories and unique gifts. Find the must-have beach-ready attire, fashions, trends and products to elevate your inventory!
Resort
Resort at Surf Expo offers an all-encompassing array of everything a vacationing consumer desires. It’s the most comprehensive collection in the resort trade show industry including tees and shorts, casual shirts, dresses, sarongs and batiks, jewelry, towels, beachwear accessories, gadgets and leisure essentials all tailored to meet the needs of travelers and resort consumers.
Coastal Gift
Coastal gift at Surf Expo showcases a curated collection of home decor, plush, beach items, games, toys, drinkware, holiday, collectibles and an array of other gift items with coastal flair. Find products with beach-inspired charm, mementos and an assortment of treasures that capture the essence of coastal living. The perfect category for adding depth and dimension to your inventory selections.
Footwear
Footwear at Surf Expo boasts a diverse range of options for strolling the beach, navigating a boat deck, wandering the boardwalk or exploring on an adventure. From sandals and flip-flops designed for sand to shoes built for durability and comfort, explore a variety of footwear brands and styles suited for coastal activities and beyond.
SOUVENIR
All the products your vacationing tourists will want to take home, souvenirs, mementos, and custom merchandise.