Press Releases

Surf Expo Prepares for a Blockbuster Show in Orlando This Week

ORLANDO, Fla. – (Sept. 6, 2022) – Surf Expo, the premier watersports and coastal lifestyle tradeshow, kicks off Thursday at the Orange County Convention Center in Orlando with an exciting roster of brands, retail buyers, educational opportunities, and new events.


“We are thrilled with the extensive list of brands and retailers who are attending the show this week,” said Surf Expo Senior Vice President Roy Turner. “We are creating an optimum environment for brands and retailers to conduct business, while also providing plenty of opportunities for the social interactions that are so important for building lasting business relationships.”


Over 600 exhibitors are participating, including 165 that are new to the September show. Notable brands and companies that are attending include Billabong, Huk, Jetty, Katin, Manhattan Beachwear, Marine Layer, Old Guys Rule, O’Neill, Puffin Coolers, Quiksilver, Roxy, RVCA, Salty Crew, Sperry, Tahe Outdoors, Tommy Bahama, Tori Richard, Vissla, Volcom and YETI. See the full list of exhibitors here.


Retail buyers from a wide range of key accounts will also be out in force including Dillard’s Department Stores, Hawaiian Island Creations, Hi-Tech Surf Sports, Palmetto Moon, Ritz Carlton Properties, Sandals Resorts International, Sun Diego, The House, Tyler’s, Zumiez and many more.


Attendees should also mark their calendars for some key events including a keynote address by Shaun Tomson at 8 a.m. Friday. Tomson, a world champion surfer, author, entrepreneur and acclaimed speaker, will discuss “Transformation After Disruption – The Code to Ride the Next Wave.”


Other events include the Surf Expo Industry Party presented by Body Glove at 6 p.m. Friday, many brand-sponsored happy hours, free educational seminars, and multiple fashion shows. See the full list of events here.


“The Surf Expo community has been through an unprecedented few years,” Turner said. “We look forward to welcoming attendees to an action-packed show that celebrates the resilience of our industry and helps foster strong business relationships.”


About Surf Expo 
Surf Expo is largest and longest running watersports, beach and resort lifestyle tradeshow in the world. Produced twice annually in January and September and draws buyers from stores across the U.S., the Caribbean, Central and South America and around the world. The show historically features hundreds of apparel and hard goods and a full line-up of special events, education and awards ceremonies. Surf Expo is a trade-only event.  Visit for more information about the upcoming show Sept. 8-10 in Orlando, Fla.

About Emerald 
Emerald is a leader in building dynamic, market-driven business-to-business platforms that integrate live events with a broad array of industry insights, digital tools, and data-focused solutions to create uniquely rich experiences. As true partners, we at Emerald strive to build our customers’ businesses by creating opportunities that inspire, amaze, and deliver breakthrough results. With over 140 events each year, our teams are creators and connectors who are thoroughly immersed in the industries we serve and committed to supporting the communities in which we operate. For more information, please visit

Media Contact: 
Amy Dufour
Marketing Manager, Surf Expo