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Retailers- Join us in September at Surf Expo!

Surf Expo is the largest and longest running watersports and beach lifestyle tradeshow in the world. Since 1976, retailers from around the globe have relied on Surf Expo to identify new trends, new brands, and to get business done. Don’t miss your chance to be a part of this vibrant, award winning marketplace!

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"Being in our business, Surf Expo continues to be the must-show for our company. Surf Expo is the best show, by a country mile, for its' combination of hard and soft goods."

Kim Ball, owner/ Hi-Tech Surf Sports, Maui

Surf Expo
2019-06-07T15:32:04+00:00

Kim Ball, owner/ Hi-Tech Surf Sports, Maui

"Being in our business, Surf Expo continues to be the must-show for our company. Surf Expo is the best show, by a country mile, for its' combination of hard and soft goods."
“Surf Expo is a critical opportunity for Ocean Sports to meet with existing suppliers to view new product, discuss any issues face-to-face and renew our excitement for key brands. It’s also a chance to seek out new vendors and ensure we’re on the right track for current market trends. Missing Surf Expo would definitely be detrimental to our retail operation."

Megan Plemel, Owner/ Ocean Sports, Edmonton, Alberta, Canada

Surf Expo
2019-06-07T15:25:24+00:00

Megan Plemel, Owner/ Ocean Sports, Edmonton, Alberta, Canada

“Surf Expo is a critical opportunity for Ocean Sports to meet with existing suppliers to view new product, discuss any issues face-to-face and renew our excitement for key brands. It’s also a chance to seek out new vendors and ensure we’re on the right track for current market trends. Missing Surf Expo would definitely be detrimental to our retail operation."
“The buying experience was great. Since not many reps are able to visit us in the Virgin Islands, Surf Expo is our chance to stay connected to the brands and our reps. A beer at the end of the day is a great way to affirm and maintain those all-important personal relationships. There's no substitute for face-to-face interaction. Bro-hugs don't happen via text or email!”

Pretlow Majette, owner/ Blue Planet/ St. John, V.I.

Surf Expo
2019-06-07T15:34:35+00:00

Pretlow Majette, owner/ Blue Planet/ St. John, V.I.

“The buying experience was great. Since not many reps are able to visit us in the Virgin Islands, Surf Expo is our chance to stay connected to the brands and our reps. A beer at the end of the day is a great way to affirm and maintain those all-important personal relationships. There's no substitute for face-to-face interaction. Bro-hugs don't happen via text or email!”
“As always my time spent at Surf Expo 2018 was extremely productive. I always try to plan my schedule to include time for existing relationships and seeking out new partners. This year was no exception as I was able to fulfill all of our buying needs!”

Blake Hess, General Manager and Sr. Buyer/ NLand Surf Park, Del Valle, TX

Surf Expo
2019-06-07T15:28:01+00:00

Blake Hess, General Manager and Sr. Buyer/ NLand Surf Park, Del Valle, TX

“As always my time spent at Surf Expo 2018 was extremely productive. I always try to plan my schedule to include time for existing relationships and seeking out new partners. This year was no exception as I was able to fulfill all of our buying needs!”
“The energy as always was high, fun and inspiring, the whole dynamic was conducive and productive. The young vibe of the show keeps me as a buyer energized and puts me in the mood to work. I can count on finding new and exciting products for the Season ahead, plus my old reliable products my guests trust me for.”

Soozy Naylor, Owner and Buyer/ Key West Express Boutique, Dunedin, FL

Surf Expo
2019-06-07T15:28:42+00:00

Soozy Naylor, Owner and Buyer/ Key West Express Boutique, Dunedin, FL

“The energy as always was high, fun and inspiring, the whole dynamic was conducive and productive. The young vibe of the show keeps me as a buyer energized and puts me in the mood to work. I can count on finding new and exciting products for the Season ahead, plus my old reliable products my guests trust me for.”
“I love going to Surf Expo. Surf Expo is not just a trade show to me but a community of people that I have had the opportunity to share wonderful experiences with that cascade over the past 28 years of our brand.”

Nachnani, Owner/ Coastal Edge/ Va. Beach, VA

Surf Expo
2019-06-07T15:24:23+00:00

Nachnani, Owner/ Coastal Edge/ Va. Beach, VA

“I love going to Surf Expo. Surf Expo is not just a trade show to me but a community of people that I have had the opportunity to share wonderful experiences with that cascade over the past 28 years of our brand.”
“I did feel that the show had a good "buzz" this year.  Some years it’s somber (ha! for surf that is).  It was laid out nicely and easy to shop. Thought there were a lot of choices and very diverse.”

Tara Bee, Director of Operations, GMM/ Beach House of Naples Swimwear, Naples, FL

Surf Expo
2019-06-07T15:29:21+00:00

Tara Bee, Director of Operations, GMM/ Beach House of Naples Swimwear, Naples, FL

“I did feel that the show had a good "buzz" this year.  Some years it’s somber (ha! for surf that is).  It was laid out nicely and easy to shop. Thought there were a lot of choices and very diverse.”
"Surf Expo is by far the best trade show for any retailer in the surf industry."

Eric Miura, owner/ Deja Vu/ Oahu and Kauai, HI

Surf Expo
2019-06-07T15:33:34+00:00

Eric Miura, owner/ Deja Vu/ Oahu and Kauai, HI

"Surf Expo is by far the best trade show for any retailer in the surf industry."
“Surf Expo does a phenomenal job of creating an environment conducive to getting business done in the manner our industry likes to do it. Surf Expo is the perfect arena for gathering all of the key decision makers for each brand together, so we can not only place our buys, but plan our attack for the upcoming season."

Lee Elliot, Sr. Buyer/ Owner Ambush Boarding Co./ Kennesaw, GA

Surf Expo
2019-06-07T15:23:26+00:00

Lee Elliot, Sr. Buyer/ Owner Ambush Boarding Co./ Kennesaw, GA

“Surf Expo does a phenomenal job of creating an environment conducive to getting business done in the manner our industry likes to do it. Surf Expo is the perfect arena for gathering all of the key decision makers for each brand together, so we can not only place our buys, but plan our attack for the upcoming season."
“Cannot wait for the next Surf Expo. Staying in my office [ivory tower] gets me the same old same old. Our stores have been in business for 121 years and one thing has never changed... Constant change is our driver!!!”

Jeff Glik, President and Sr. Women's Buyer/ Glik’s Stores/ Midwest (IL/ MI/ MO/ WI)

Surf Expo
2019-06-07T15:27:14+00:00

Jeff Glik, President and Sr. Women's Buyer/ Glik’s Stores/ Midwest (IL/ MI/ MO/ WI)

“Cannot wait for the next Surf Expo. Staying in my office [ivory tower] gets me the same old same old. Our stores have been in business for 121 years and one thing has never changed... Constant change is our driver!!!”
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Surf Expo

The Benefits of Surf Expo’s Marketplace

  • A Complete Buying Experience- With more than 1,000 exhibitors featuring products ranging from high end surf brands with hard goods and apparel, to value-price resort items, souvenirs and coastal gifts.
  • New Brands/New Products – With more than 200 new exhibitors at each show- Surf Expo is the place to find new brands and new products.
  • One Show, Easy To Shop, All Under One Roof – Surf Expo’s January show features thirteen categories of products all under one roof. This makes it easy for buyers to find what they are looking for, as well as maximize their time at the show. The floor is organized by product category.
    • Watersports at Surf Expo- The September show features Surf, Wake, Bluewater, Paddle, Wind and Skate categories. See highlights of Watersports at Surf Expo.
        • Wake – September is THE GLOBAL TOWED WATERSPORTS marketplace, featuring the top brands, freshest technology and latest in boards, ski’s and boats. The Wake Awards celebrates the absolute best riders, tricks and photography in the game! It’s only at the September show!
        • Bluewater – Preview inshore/offshore fishing and marine apparel and accessories. Learn more about Bluewater at Surf Expo.
    • Coastal Life at Surf Expo – Surf Expo has the largest collection of Resort, Boutique (Better Resort) and Swim lines, Coastal Gift and Footwear under one roof. And that’s just for starters! See highlights of Coastal Life at Surf Expo.
    • Waterfest – This September, Surf Expo kicks off the watersports & beach lifestyle marketplace with Waterfest– an outdoor festival for retailers, media and exhibitors. This awesome event will be fun for all. Enjoy music and food, plus experience the newest and best brands and products  (hard goods plus apparel and accessories) in and around the water, under the sun! Learn more about Waterfest at Surf Expo Springs!
  • Interact With Key Decision Makers-Get valuable face-time with manufacturer’s senior management who you won’t see at a local rep show.
  • A Proven Marketplace – More than half of Surf Expo buyers have attended at least 4 consecutive shows/markets and come from all over the globe because they trust that they will find the best of beach lifestyle, resort and watersports at each show.
  • Learn From The Experts – Pick up retail knowledge that can impact your business and stay competitive in today’s marketplace with Surf Expo’s highly rated Professional Learning Labs. These seminars given by industry leaders and experts take place throughout the show floor each day and are free for all attendees.
  • Network & Interact with the industry at special events:
    • Multiple Happy Hours and special events held in Buyer Lounges on the show floor.
    • Nightly receptions at the end of a long day! Music, networking and beers!
  • Orlando is a cost effective destination with affordable flights, hotels and restaurants plus lots of area attractions. See our available partner discounts.

 

 

Questions about Surf Expo? The Buyer Relations Team is here to help!

 

Steven “Fish” Fisher
Sr. Buyer Relations Manager
Watersports – Surf, Bluewater, Paddle, Skate
678-781-7975
steven.fisher@surfexpo.com

Kathy Wilkie
Sr. Buyer Relations Manager
Coastal Life – Resort, Swim, Boutique, Coastal Gift & Souvenir
678-781-7963
kathy.wilkie@surfexpo.com

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